Daily Fishing and Outdoor Report
"I have no idea what she's trying to do but what the f*** ... maybe there's a Milkbone in it ..."
Tuesday, February 03, 2015: It’s cold and clueless out there. I’m sorta serious about that “clueless’ part. As much as I revere the greatness of the great outdoors, it has no better insights into what’s coming down the pike than you or I. In fact, as far as we can predict the weather, we’re more up on the future than places like the Outback … which can only wait and see what's next on the planet's agenda. At the same time, the outdoors has also seen – and can take – anything, so it’s not overly concerned one way or the other.
I always like to call on Native American thinking, which aligns remarkably with nature. For example, when asked if something might come crashing in from sky or sea, they sincerely answer, “Maybe.”
Below: "I said 'Maybe.' You gotta problem with that?"
My clamming efforts have been foiled by ice atop the Holgate mudflats.
Some of the ice cover is in situ, meaning it’s right where it formed. There is also a floe component, made of big-ass ice chunks being blown onto the flats, off the bay surface, by hard west winds. It’s the big-ass chunks that take the longest to move on so I can finally get down to diggin' down. I even have my wetsuit gloves close at hand. They allow me to feel around in just-dug, water-filled holes, as I try to pull out softshell clams. The softies are out of this world this time of year. Winter softies are so sweet, having offed most of the phytoplankton they fattened up on – and which add a stronger flavor to the clams.
Note: If you’re bayside and see closed clams on the surface, you might not want to mess with them, eating-wise. I’ve had trouble with these freeze-killed clams in the past. They seemingly open like a live clam when steamed but all that has actually happened is the ice has melted inside and loosed the shell. They can also smell so bad that they ruin any good clams in a pot.
Two snowls in Holgate today. Both were in the washover area. Here’s a famed photog posturing for a picture or two, late-day. http://youtu.be/WdnsF18lpGI
Below: Nice catch. Read on.
Give your skull a fighting chance.
The other day in the parking lot of a local store, I both saw and heard a gal go down on the ice, brutally. The hollow sound of her head hitting the blacktop had me and other folks running to her aid. Thanks to her wearing both a hoodie and a head warmer below that – and likely owning a tough skull – she miraculously shrugged off the ugly impact. No head wear and she very well could have been medivac material.
I sure wasn’t going to hit the poor gal when she was a bit stunned but the reason she landed skull-first was the fact she was walking with her hands in her coat pockets. NEVER walk in icy conditions with hands in pockets. I’m serious as a brain bleed.
Below: Just asking for it ...
Through eons of evolution, our arms have been genetically taught and tuned to instantly react to falls -- long before our consciousness even knowns what the hell’s happening. In a nanosecond, they essentially throw themselves into service, to break a fall’s full fury. When those saving arms are trapped in pockets, via hands, you can rest assured your head is on its own – and it’s lousy at landings of any sorts. I can doubly assure that a sprained wrist or even a separated shoulder is a bargain when compared to a brain injury – which pretty much never go away.
Hey, teach your kids this, too. They're not as fast as you think:
SEAFOODNEWS.COM [The Editors View] by John Sackton January 26, 2015
SEAFOODNEWS.COM [Reuters] - February 3, 2015 -
U.S. President Barack Obama has proposed bringing together the country's food safety operations into one agency to better monitor food quality in a move that would reshape the Food and Drug Administration.
The proposal was put forward as part of the President's 2016 budget plan. The new agency would combine the food safety responsibilities of the FDA, the U.S. Department of Agriculture and other agencies.
"A single Federal food safety agency would provide focused, centralized leadership, a primary voice on food safety standards and compliance with those standards, and clear lines of responsibility and accountability that will enhance both prevention of and responses to outbreaks of food-borne illnesses," the budget proposal noted.
The President's proposal reflects provisions in draft bill introduced last month by Democratic Senator Richard Durbin from Illinois and Representative Rosa DeLauro, a Democrat from Connecticut. The bill, introduced as the Safe Food Act of 2015, is designed to improve safety at a time more and more food is being sourced from overseas.
Each year, 48 million people, or 1 in 6 Americans, suffer from foodborne illness. More than 100,000 are hospitalized and thousands die, according to federal data.
In January 2011, the FDA Food Safety Modernization Act was signed into law. The goal was to shift the focus of regulators to preventing contamination rather than just responding to it.
Michael Taylor, deputy commissioner for foods and veterinary medicine at the FDA, declined to say whether such a move would be supported by FDA officials.
"It depends on how it's done," he said.
While recognizing that food safety is fragmented, he said, the FDA will focus on implementing the Food Safety Modernization Act "while Congress considers what the President has proposed."
Currently most of the responsibility for food safety lies with the FDA. The Department of Agriculture oversees meat, poultry and processed eggs.
The President's proposal calls for a single agency within the Department of Health and Human Services. The agency would be independent from the FDA and would be responsible for food safety inspections, enforcement, applied research and responses to food-poisoning outbreak
SEAFOODNEWS.COM [Nation's Restaurant News] By Lisa Jennings - February 3, 2015 -
The Super Bowl XLIX game made social media history, with a record-breaking 28.4 million tweets during the broadcast.
Restaurants took advantage of the focus on football to get their own brand messages out.
Noodles & Company tried to help the football-impaired know what to say during the game with its “Mac and Cheat” tweets.
But the big winner on Sunday may have been McDonald’s.
Marketing analytics firm Ace Metrix said on Monday McDonald’s one-minute “Pay with Lovin’” Super Bowl ad won the top score based on surveys of viewer reaction.
The commercial’s Ace Score was 706, one of the highest ever for a Super Bowl ad, and 21 percent above the category norm for quick-service restaurants, Ace Metrix said. Budweiser, Coca-Cola and Snickers tied for the No. 2 spot.
“An Ace Score over 700 is about as common as a perfect game in Major League Baseball: 0.06 percent of all ads over the past five years have scored above 700,” Peter Daboll, Ace Metrix’s CEO, said in a statement. “McDonald’s has achieved Super Bowl gold, surprising and delighting consumers and changing perceptions about the fast-food giant.”
According to AdAge, McDonald’s commercial also won the top spot in Twitter polls.
The Oak Brook, Ill.-based quick-service operator’s social media team was busy tweeting during the game — but not with its own ads.
Throughout the Super Bowl, McDonald’s encouraged cross-brand lovin’ by urging followers to retweet to earn prizes related to the commercials of other brands.
McDonald’s’ own “Pay with Lovin’” commercial also generated much love on Twitter.
The social media buzz about “Pay with Lovin’” carried into Monday, as the free meals were randomly doled out for “payment” that included fist bumps, dancing or family hugs